Start your own adventure and meet thousands of other players in the World of Paddle Pop.

World of Paddle Pop is a new and amazing game world where you will carry out epic quests, battle creatures with magic spells and become a hero of the Lion Kingdom!

Create your own lion character and open the doors to a wild adventure where you can meet your favourite Paddle Pop heroes and help them stop evil wherever it arises!
During your adventures, you will collect magical spell cards to use in duels. You can even gather magical ingredients throughout the game world to craft spells.
With tons of thrilling adventures in store, press “Play Now” and become a young lion wizard today. If you persevere and attain the highest wizarding rank, you may just become a Champion of the Lion Kingdom.
The Lion Kingdom needs a hero!
The Lion Kingdom needs YOU!

Launched in May 2014 and expanded in June 2015, World of Paddle Pop is a FREE kids MMOG for 8-12 year olds based on Unilever's ice-cream brand Paddle Pop. Developed in Unity and hosted on the cloud, World of Paddle Pop is available in 3 regions (Europe, North America and Asia Pacific) supporting players in over 95 countries and available in 8 languages.


Screenshots 2014

TM & © 2014-2015 Unilever. Developed by Magma Studios and produced by SapientNitro for Unilever. Paddle Pop and related marks are trademarks of Unilever PLC. All Rights Reserved.